Thank you Hans!

He has not only strengthened our sales activities but also managed to motivate and coach colleagues to embrace sales with even more enthusiasm and confidence and to continue this work.

Unfortunately, every great journey also brings farewells. With a wealth of experience from pig reproduction, Hans has guided our workflows in recent years and deployed innovative technologies to improve results.

He not only supported our customers in the Netherlands, but also did so internationally, where he optimized production lines and provided valuable consultancy reports.

On behalf of the entire NIFA team, we would like to thank Hans warmly for his dedication, commitment, and collegiality. We are extremely proud of all he has achieved and wish him every success in realizing his new ambitions.

Get to know... Merel!

“My love for animals started at a young age – as a result, I soon spent a lot of time with horses. Besides animal care, biology has always caught my interest. Although I completed pre-university education (VWO), I noticed that I get more energy from working practically. That is why I chose to study a BSc in Animal Management, which focuses on working with animals in farms, equestrian centers, veterinary clinics and animal shelters," she explains.

For my studies, I moved to Leeuwarden five years ago, as I am originally from Heerhugowaard (North-Holland). Currently I live with my boyfriend in Leeuwarden. When I saw the vacancy at NIFA, I immediately became enthusiastic. After an on-the-job training day, I knew for sure, this is a great opportunity! I have been working as Sales Assistant since May. Together with my colleagues I support our customers, help with questions and place orders, manage the mailbox and answer phone calls. There is a good chance you will speak to me when you call us,” she laughs. “But I am not just in the office. In the past few weeks, I have joined my colleagues Corine and Linda on a couple of field days. I find reproduction really interesting, and it is great to see how our technology can really make a difference", tells Merel. At NIFA I will be trained all-round so I can explore what suits me best. In this way I learn a lot and can choose my own direction."

In her spare time, Merel enjoys spending time with her horse. She loves peace, space and nature and especially enjoys it during walks or reading a good book. She also likes to relax with a drink and good food.

Also this year, we are sponsoring Alpe d'HuZes

"During the event, I am responsible for managing supplies, including food and drinks for participants and volunteers. This involves around 10.000 people who eat three times a day. Strict hygiene measures apply for serving food, which we have to strictly comply with. NIFA supports us in this by annually sponsoring aprons, hairnets and gloves. We are extremely grateful to them for that," says Sjaak.

Our regular packaging supplier EllePack also contributes to this initiative by supplying wrapping film completely selflessly.

We wish all volunteers and participants every success. May this wonderful event once again make a difference to many.

Also sponsor or donate? Please visit: Donate Alpe d'HuZes

Working towards an even better NIFA!

For nearly a year now, Belinda has been supporting NIFA's HR policy as an independent HR professional. Based in Weert, Limburg, she brings her expertise and people skills to help our team and organization move forward. And she does so with conviction and joy. She actively contributes to staff development, supports our recruitment processes, and helps professionalize our policies. Her dedication and sharp, objective perspective make her a valued and trusted member of our team — always honest, respectful, and solution-oriented. 

In her profession, she sees people as the foundation of any organization. “When employees feel they’re in the right place and expectations are clear, it creates a dynamic in which an organization can truly grow. Empowering people is something I deeply value — just like recognizing potential and highlighting quality,” Belinda says. “I love supporting NIFA in their development and growth.” 

Clarity is essential to her. It creates calm, trust, and room to excel. And that’s exactly what she sees happening within our team: achieving impressive results with a relatively small but mighty group. “This team really accomplishes amazing things. I’m proud to contribute in my own way,” she shares enthusiastically. 

Outside her work, Belinda stays active. She enjoys sporting walks, (city) trips, good food and especially quality time with her family. One-on-one moments with her children are are priceless to her. And shopping combined with a cosy terrace? That’s pure enjoyment. She recently got her motorcycle license and can’t wait to hit the road. You have been warned! 

A lifetime of pioneering reproductive technology

Since 1979, Dirk has been a familiar face in our field. “At that time, artificial insemination (A.I.) was only available for cattle. There were only 46 A.I. associations in the Netherlands. I was right in the middle of the sector, exactly when it started to transform,” says Dirk.

“In the 1980s, swine A.I. began to emerge. For NIFA, this represented an entirely new business branch. Driven by curiosity and craftsmanship, I made sure we stayed ahead in development – something that still defines NIFA’s DNA today. Around 1988, embryo transfer in cattle became an important new branch,” Dirk continues. “In the same period, we began an intensive collaboration with IMV France, which in 2010 led to further international development for NIFA and eventually to the acquisition by IMV. Not long after, in 1989, helped with the set up of Embrytec – a revolutionary lab for cattle embryo technology at the time.”

Dirk was also closely involved in equiine A.I., which started to rise in the early 1990s. “Today, around two hundred laboratories – for both fresh and frozen semen – have been set up by NIFA. When setting up an equine A.I. station, it often requires more customization,” he explains.

Dirk remained active at NIFA until 2020 and, over the years, has helped establish numerous labs across Europe and beyond. Notable examples include laboratories for the processing and storage of human donor semen and IVF, as well as the wide implementation of CASA systems within globally operating genetic giants like CRV and TOPIGS. There was also a European collaboration with ST (Sexing Technologies) for the setup of laboratories.

His career is a blueprint of the sector’s growth – from craftsmanship to high-tech equipment in cell biology. Create new life with our technology – precisely what Dirk has been doing for over forty years.

Our strength behind equine reproduction!

Expert in reproduction

'My focus is on supporting clients dealing with reproduction in horses. A field in which I have years of practical experience. From insemination and embryo transfer to ovum pick-up and bacteriological testing, I know the processes inside out. But my knowledge extends further: whether it is a Dutch hospital that needs an update on its straw order, or an English customer asking for advice on a new nitrogen vessel, I make sure everyone gets the right information and support.'

Knowledge that makes an impact

'My years of expertise allow me to provide professional advice. I thrive on helping customers and colleagues with targeted guidance and well-thought-out solutions. New customers wanting to learn more about embryo transfer or ovum pick-up? I invite them straight away for a consultation, either online or on-site. I walk them through the process and discuss exactly which products fit their needs.'

Happy customers

'No two days are the same. Whether it’s a question about a delivery, technical product information, or a specific issue, I dive in and find a quick solution. At events and trade shows, I’m there to assist customers and provide advice. That direct contact energizes me, especially when I see how much our customers appreciate our dedication.'

Lynchpin between colleagues

'It’s not just customers who turn to me, also my colleagues rely on my expertise. If someone is on-site with a client and needs an immediate answer, I’m there to help. I also ensure that orders, quotations, and urgent deliveries go smoothly. Together with the logistics team, I find the best solutions and support the organization of trade fairs and events.'

Working at NIFA is...?

'Dynamic, varied, and above all, challenging! I contribute to the success of our customers and to NIFA’s growth. I have plenty of opportunities to develop myself and grow. And to be honest, my colleagues make the job even more fun (if you can handle their bad jokes)', Corine laughs.

Does this sound like music to your ears? And are you looking for a job with variety and impact? Then take a look at our vacancies! Sales Support Cattle!

Get to know... Chris!

His education is in forensic science where he fostered his passion for science. Soon after leaving University he joined National Milk Records in the UK where he spent five years working closely with veterinarians and farmers, this is where his love for the industry was born. He then spent over a decade at IDEXX Laboratories, managing one of the largest European accounts. There, he honed his skills in strategic account management and building strong client relationships. 

Connecting is the key 

Work processes differ across the globe, and there is much we can learn from these differences. “My role is to connect countries and processes. It’s essential to understand how our clients operate so we can develop standards together that help them get the most out of our products,” Chris explains. With his strategic perspective and broad approach, he translates valuable insights into concrete solutions. This not only supports product development but also helps businesses grow and prepare for the future.

Tailored support for growth 

Chris is looking forward to supporting both NIFA and our clients. “I enjoy helping customers achieve their goals by providing solutions tailored to their unique needs,” he explains. To do so, he will work on-site, getting to know clients better and collaborating on innovative solutions. “By truly immersing myself in our clients’ businesses, I gain an understanding of their workflows, pain points, and concerns. This enables us to co-create products and services that drive growth and innovation.”

In addition to offering strategic advice, Chris is happy to assist with day-to-day challenges. “That practical support is just as important,” he emphasizes.

Innovation with a long-term vision 

Chris looks beyond today’s challenges, concentrating on what businesses will need five years from now. Whether working with genetics organizations or international agricultural projects, Chris will look to co-create solutions that add real value and contribute to sustainable growth. 

Curious about what Chris can do for your business?

Feel free to reach out via our contact form. We’d be happy to explore how Chris can help you achieve your goals! 

Inspiring visit IMV Technologies

An inspiring programme

The day started with a warm meeting between our IMV colleagues and the NIFA team, including Hans, Janny, Linda and Corine. This introduction laid the foundation for an open and inspiring exchange of knowledge and experience.

Corine kicked off with an engaging presentation on her expertise in embryo transfer and OPU (Ovum Pick-Up) in horses. Using practical examples, she showed how these techniques work and which products are essential in this process. Linda then took over and shared her extensive knowledge in the field of scanners. She gave a demonstration, showed how product promotion can be used effectively and gave valuable tips on giving demonstrations.

Visit to the CRV Dairy Breeding Centre

After the sessions at NIFA, the group visited the CRV Dairy Breeding Centre in Wirdum (Friesland). Here, our guests got an in-depth insight into OPU techniques in cattle. This visit underlined the importance of high-quality technology and cooperation within the livestock sector.

Just relax?

To further strengthen the team spirit, a skating session was on the programme. It was a great opportunity to get to know each other better in an informal setting and have fun together.

Back at the NIFA Technologies site, IMV colleagues had the opportunity to meet other team members and our extensive product portfolio. This interactive moment offered a valuable look behind the scenes of our daily operations and innovative solutions.

The day ended in stylish fashion with a delicious dinner at the WTC, where we enjoyed breathtaking views of Leeuwarden. It provided the perfect opportunity to look back on a successful day full of inspiration, new insights and strengthened collaborations.

Growing and innovating together

The visit of IMV Technologies' international sales team was a great example of how collaboration and knowledge sharing lead to growth and innovation. At NIFA, we remain committed to strengthening not only our own expertise, but also that of our partners. Because together we are creating the future of reproductive technology.

Get to know…Nicolle!

‘I’m thrilled to be working with NIFA. I never imagined that I would have a client 3 hours from where I live,’ Nicolle laughs. ‘Even though I mostly work remotely, they give me a lot of energy. We’ve built a strong connection, which I believe is wonderful. Together, we’re pursuing new ideas and insights, with the goal of showcasing the true face of NIFA and everything they have to offer.’ 

‘It all started two years ago with a newsletter. Hans noticed a newsletter I had created and said, “We could really use a nice newsletter like that ourselves.” To which I replied, “Can be organized, Hans!” Since then, the NIFA spirit has been in me too, because that’s how it feels. Since that time, I’ve taken on additional responsibilities, and we’re working together on NIFA’s marketing and communication.’ 

‘During my studies in Business Administration & Agribusiness at HAS Green Academy in 2013, I discovered my passion for this field. I’ve loved creativity from a young age, enjoy being around people, and find psychology fascinating. All things I encounter in my daily work. I also grew up in the agricultural and equestrian sector, so I understand the processes in the field like no one else. This makes it easier for me to understand and support NIFA.’ 

Outside her work as a freelancer, she occasionally helps on her boyfriend’s farm. In her free time, she enjoys horseriding, hiking, boxing, and sometimes doing CrossFit. On weekends, she can often be found with family and friends, enjoying food and drinks.

 

Get to know…Fabrice!

‘I help NIFA get to grips with our products, understand the ins and outs of animal ultrasound, and learn how to present these products to customers. My training ensures NIFA knows every detail. A few times a year, they come to our facility in France for meetings and additional training sessions. We maintain close contact to ensure everyone is up to speed.’

Fabrice is at our side to make sure we have all the knowledge and support you need!